The fund will be open for applications for projects which support the development of tourism in the area through increased visitor numbers and spend as well as promoting North Lanarkshire as a visitor destination.

The event will also provide information about the support available from the council, VisitScotland and Business Gateway Lanarkshire.

The event takes place on Wednesday 25 October, from 9.00am to 12 noon, at Summerlee Museum of Industrial Life, Coatbridge. Register for a free place at https://ow.ly/UHlz50PPzY5

“Businesses in the tourism and leisure sector are an important part of the North Lanarkshire economy, and the new Tourism Challenge Fund will offer opportunities for development and growth,” said Yvonne Weir, Enterprise Manager.

“Through our Tourism Strategy, we provide a range of support to businesses to help attract more visitors to the area to enjoy the many attractions on offer.”

For more details of support available to businesses, go to www.northlanarkshire.gov.uk/business/support-businesses-north-lanarkshire

The event on 25 October is part-funded by the UK Government through the UK Shared Prosperity Fund.

The UK Shared Prosperity Fund is a central pillar of the UK government’s Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus